04/17/07

Amergent Wins 13 Awards for Creative Excellence 

Agency honored by the New England Direct Marketing Association

Peabody, MA – April 17, 2007 —Amergent, a leading, full-service direct marketing firm located in Peabody, MA, is pleased to announce that the firm’s work received 13 honors at the 2007 New England Direct Marketing Association (NEDMA) Awards for Creative Excellence Show at The Roxy in Boston, MA.

Among the 13 awards, Amergent brought home five gold, five silver and three bronze awards. “We have some very talented people on our team, and it’s great when they get the recognition they deserve, especially when it comes from our peers,” said Colin Booth, Director of Creative Services at Amergent.

The New England Direct Marketing Association is a regional professional association dedicated to the education and professional development of individuals interested in direct marketing. Each year the NEDMA awards honor innovative direct marketing campaigns and pieces that produce dramatic results.

Campaigns from St. Joseph’s Indian School, NAACP Legal Defense and Educational Fund, and the University of Miami Miller School of Medicine stood out among over 300 entries to receive recognition in a variety of categories – including “Best Copywriting” and “Best Creative Execution”. Entries were judged on a combination of strategy, solution, creativity and results.

About Amergent
For over 25 years, Amergent has used its nationally-recognized expertise in direct marketing strategy and database management solutions to help nonprofit organizations achieve – and surpass – their fundraising goals. Services include creative and strategic development, donor analytics, database management solutions, account management and integrated marketing services. For more information, please visit our web site: www.amergent.com

COMPLETE RESULTS

GOLD: Direct Mail– B-to-B Mail; University of Miami Miller School of Medicine

GOLD: Direct Mail – Fund-Raising/Non-Profit Mail (Campaign); St. Joseph 's Indian School 
          
GOLD: Other Media – International (campaign targeted to an international audience); Knights of Columbus Gulf States              

GOLD: Technique – Best Creative Execution; NAACP Legal Defense and Educational Fund  

GOLD: Technique – Best Print Production; St. Joseph 's Indian School 

SILVER: Integrated Media Campaign – Fund-Raising Integrated Campaign; Archdiocese of Chicago

SILVER: Technique – Best Copywriting; NAACP Legal Defense and Educational Fund
   
SILVER: Technique – Best Print Production; Catholic Medical Mission Board    

SILVER: DM on a Shoestring – Budget under $10,000 (Consumer or B-to-B); Inner-City Scholarship Fund      

SILVER: DM on a Shoestring – Budget under $2,500; Fox Chase Cancer Center
    
BRONZE: Integrated Media Campaign – Fund-Raising Integrated Campaign; St. Joseph 's Indian School

BRONZE: Technique – Best Copywriting; Thirteen/WNET  

For more information, please contact Becky Campbell at 978-278-1907. information@amergent.com